Garage Composites

Who We Are

Expertise and Experience

Sam Dantzler Headshot

Sam Dantzler

President
"We know the industry, understand the dealers, and provide a service second to none."

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Sam Dantzler Headshot
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Sam Dantzler

President

Sam’s affinity for boating came naturally while growing up on a lake in rural Florida. As an avid skier/wake boarder, he also worked in a dive shop for years through high school and early college. He fell in love with both motorcycles and bicycles through college and beyond, and continues to partake in all aspects of each of these passions.  More importantly, he shares all of these passions with his wife and kid, frequently taking his daughter to school in a Ural Sidecar. 

Sam does his best to balance these passions of family and fun with a significant travel schedule, delivering keynote speeches and workshops to retailers throughout the country in all three arenas of marine, powersports, and the bicycle industries.  As well as moderating 20-Clubs, Sam is also a lead trainer with the General Manager and Sales Managers Management Training Academies.

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Tony Gonzalez

Chief Executive Officer
"I am extremely excited to provide a high level product to the best dealers in the industry."

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Tony Gonzalez

Chief Executive Officer

Tony Gonzalez is a Colorado native who loves being outdoors. When he is not working he can be found with his wife Amy and his two sons, Cruz and Diego. The family partakes in camping, bicycling, dirt biking as well as snowshoeing, skiing, and snowmobiling. Tony is a dedicated family man and puts everything else second.

Gonzalez began his career in the motorcycle industry when he was hired by Ed Lemco in 2004. A true student of the industry, he quickly became a sales trainer and a moderator. Gonzalez has a keen model to motivate his clients and is considered one of the best 20-Club moderators in the industry. Tony believes that his greatest accomplishment was recreating the environment that put the motorcycle dealer first again. He is passionate about being a dealers advocate and firmly believes that his dealers are his family, not his clients. 

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Glo Cuiffi

Chief Operating Officer

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Glo Cuiffi

Chief Operating Officer

Glorita "Glo" Cuiffi grew up in Pittsburgh (for those of you in the know, she is NOT a Yinzer). Glo moved to Florida after graduating from Penn State and started working at Fort Myers Harley-Davidson (with Scott Fischer Enterprises) in hospitality. She ended up working with SFE for 17 years and was able to move her way up the ranks by being a student of the business, eventually becoming the COO.

After moving back to Pittsburgh in 2018, Glo connected with Sam and Tony about using her experience to work with other dealers. They gave her a shot as a moderator, and she found that she loves being on the other side of the 20 Club table working with dealers on how to maximize opportunity.  

When she is not working, she can be found hanging out with her husband Joe and her Cat Bros, Benji and Bean, and their sister - Betty Boop. Joe does some road racing, so you can find Glo as his “pit crew” most summer weekends in the Pittsburgh area. Otherwise, Glo can be found with her head in a book relaxing, hopefully somewhere warm!

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Jolene Krizan

Director of Dealer Development

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Jolene Krizan

Director of Dealer Development

After purchasing her first Motorcycle, an EX500 at the the age of 17, Jolene became an avid enthusiast and started her career in the Powersports business in Michigan. Shortly after,  she transitioned to Harley-Davidson and began growing through the ranks from accounting to Sales, Finance and General Manager.   After moving back to Ohio in 2009. Jolene completed her 27th years in the dealership before joining Garage Composites. Jolene is passionate about personal growth, leading people and learning new things. "GC gives me the opportunity to be around people that are constantly trying to grow and improve"

Jolene may be a workaholic but is most passionate about her family. She has 3 daughters. Twins, Danielle and Mackenzie and youngest Hayden. And  her newest love,  her granddaughter Shaylin. When Jolene isnt working, she is most certainly traveling. Often to Florida to visit her daughter or getting them all together somewhere else in the  sunshine. 

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Chuck Emanuel

Director of Information Technology

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Chuck Emanuel

Director of Information Technology

Chuck Emanuel is a second-generation Colorado native.  Born and raised in Boulder, he is an avid outdoorsman whose hobbies include hunting, fishing and enjoying everything to do with the great outdoors.  With all 3 of his kids, Ryan, Kylie and Bailey, launched, his next focus is keeping up with his new wife/adventure partner, Angelina.  With a kite and a board in hand, their goal is to travel the globe meeting new people and finding new cultures to enjoy.  

Life motto; “I’m in!”  

Chuck’s background is in Computer Software.  He graduated from The University of Colorado with a Bachelor’s degree in Computer Science and Engineering and a minor in Mathematics.  Since then, he has been lucky enough to work on several diverse projects including writing lunar satellite analysis software and undersea LIDAR survey applications.  His plan is to use his diverse background and skill set to expand the analysis tools that are available to dealerships through Garage Composites.

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Neil Pascale

Director of Business Development & Marketing

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Neil Pascale

Director of Business Development & Marketing

Neil Pascale is the Director of Marketing and Business Development for Garage Composites. He provides marketing training to GC clients through online groups, industry events and in-store training. Neil formerly worked with the powersports industry's largest web solutions service provider and has written marketing solutions columns for industry magazines. He lives in the Twin Cities with his wife, Lysa, and two kids.

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Sharon Sorrell

Manager of Logistics

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Sharon Sorrell

Manager of Logistics

Sharon Sorrell – your go to person for anything meeting related – registration, travel, agendas, etc.  Sharon started with Ed Lemco in 1996 as the receptionist and traffic log coordinator.  Faxing traffic log reports every week used to take one full day!  When the opportunity to work on composite groups came up; she jumped on it. She helped migrate members from hand written and faxed data entry to uploading the data in the portal and now she helps set them up for success in their meetings. On her time off she likes to go for walks and spend time bicycling and hiking with her husband, Nathan.  She also loves animals.

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Dawn Hach

Manager of 20-Clubs

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Dawn Hach

Manager of 20-Clubs

Dawn grew up in Columbus, Ohio with 2 brothers that she loved and often competed with.  What ever the boys were doing,  she was determined to do just a bit better.  She leaned to ride dirt bikes at the age of 8 because she had to keep up with her bothers. Now her bothers are trying to keep up with her!  

After moving to Michigan in 1989, she quickly realized that Michigan was the place she would call home. Over the years Dawn has produced positive results in retail management, business management and sales.  She sold motorcycles for Harley-Davidson for 10 years as a top sales person.  The fiery competition with her brothers aided in her success in sales and leadership.

When she is not working, she can be found in her office creating beautiful calligraphy pieces or on her motorcycle riding cross country.  She also loves traveling with her husband and daughter creating memories all over the world. 

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Luke Yehlen

Manager of Dealer Services

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Luke Yehlen

Manager of Dealer Services

After being raised in Virginia, Luke decided to head to the great Midwest, where he graduated from the University of Minnesota. Upon graduation, he joined Teach for America, becoming a math teacher, where he spent eight years in the classroom in both public and private schools in Philadelphia and Wisconsin. 

He is new to the powersports industry, but is extremely excited to begin working with a group of passionate people. Luke is very happy he can continue working with numbers in his new role, and is thrilled to dig into them to help dealers reach their highest potential. 

When not working Luke can be found at home in Milwaukee cooking, reading, working out, and exploring local restaurants. Otherwise, Luke likes to be on the road camping, hiking, and enjoying the outdoors in any way he can, or attempting to watch the St. Louis Cardinals in ballparks across the country. 

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Jordon Schoolmeester

Consultant

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Jordon Schoolmeester

Consultant

I live in Denver, Colorado with my beautiful wife Mary and handsome hunting dog Tonka. My love for motorcycles came at an early age dirt biking at 10 years old.  My passion for motorcycles continued to grow from there, taking me on three 1,000 mile trips over Baja, dozens of snowmobile excursions in the Colorado back county and my first Harley Street Bob at 21.  Mary, Tonka and I enjoy everything in the outdoors. My primary focus is dealership training with an emphasis on process and leadership.  I enjoy getting the most out of our dealers and processes to ultimately provide the tools in maintaining relationships for life.

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Max Materne

Consultant

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Max Materne

Consultant

As a native New Orleanian, Max Materne has operated his family dealership with brother Zach since 2002.   With an extreme focus on after-sales management, he brings a new outlook on the age-old "back of house."  Back at home he's kept sane by his wife Sarah and daughter Seiler while he spends his remaining time building car and motorcycle projects such as: "The Carra Scrambler", "Bienville Studios Magnolia Special", "Stinkin'Lincoln Bonneville Land Speed Car" and a most recent STI powered '76 Porsche 912E built for La Carrera Panamericana.

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Lee Van Zeeland

Moderator

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Lee Van Zeeland

Moderator

I am a second Generation Powersports dealership owner with over 40 years of Powersports Dealership experience. I've been married to my amazing wife for 40 years who gets all the credit for raising our 3 fantastic children. We are in the 7th year of a 10 year succession plan transferring ownership of our dealership to my 2 sons and daughter. Not only am I passionate about the powersports industry I am passionate about the Sport. I love Motorcycling, ATVing and Snowmobiling.I am looking forward to many more years of moderating 20 clubs with the Garage Composites team.

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Pete Swanton

Consultant - Canada

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Pete Swanton

Consultant - Canada

Pete Swanton comes with 30+ years’ experience working with a major Canadian metric OEM in sales, marketing, and service divisions both consulting directly with Dealer partners and in corporate management.

A passion of motorsports that started in snowmobiles and motorcycles and then growing now into 50+ years of both personal enjoyment and the opportunity to make a career of exploring, learning and now sharing the experience’s and the business knowledge that has come with it.

The Garage Composite Team opportunity to use the knowledge and business perspective in a consulting-moderator role for 20 Club Powersport industry Dealers is a unique and rewarding program both for present and future Dealer growth and development.

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Alan Lozoya

Manager of Latin America

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Alan Lozoya

Manager of Latin America

Alan Lozoya is one of the leading motor industries customer sales and experience consultant for the premium segment in Mexico with 15 years of experience, focused on leading clients and teams in the implementation and application of the most innovative sales and customer experience practices in the Latin America markets. His specializations include End-to-End sales training implementation, development deep focus customer experience skills implementation geared toward excelling sales personnel’s performance.

Alan’s passion for autos and bikes lead him to start his career writing reviews as a journalist, being editor of an automotive supplement and radio host, where he made media coverage to the most important automobile events and auto shows around the globe, including Frankfurt, Geneva, Detroit, Paris, as well as world premier events and even the F1 in Mexico.

Alan discovered his passion around vehicles from his childhood when he used to ride mountain bikes with his father and friends in Durango, Mexico. Alan has a master’s degree in Creative and Media Enterprises from the University of Warwick. In his spare time, Alan enjoy travelling with his wife Teresa and son Leonardo, as well as playing string and percussion musical instruments.

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David Pearson

Consultant

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David Pearson

Consultant

At the age of 18 David crossed the Canadian/US border on his 1978 Honda 750 Four heading for the American Dream. With $262 Canadian in his pocket, he was not quite sure what that dream was going to look like. He knew it involved powersports.

He quickly found himself living in Boulder, Colorado working for Colorado National Bank. His financial background, love for motorcycles and his entrepreneurial spirit spurred him to open a Motorcycle Rental and Tour company in Denver. He then had the great fortune to work with Ed Lemco, Sam and Tony for a number of years before purchasing Green Mountain Harley-Davidson in Essex Junction, Vermont.

The success of Green Mountain HD allowed him to purchase Santa Fe Harley-Davidson and expand that dealership into a multi line operation. He recently sold his stores and took time out to develop a race team with the goal to tackle the famous Dakar Rally in 2023. The team headed to Saudi Arabia and was able to have one teammate be the first American in the history of the event (45 years) to cross the finish line and complete the event unassisted.

He credits his success to the power of a 20 Club and all the benefits that surround a group of dealers who have a willingness to change and push each other to be a better version of themselves. He has been married to his "bad-ass" wife for almost 20 years and now spends his time in Arizona and wherever the path leads.

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Robert Kay

Consultant

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Robert Kay

Consultant

I was born in Australia and grew up there, Bangladesh and Colorado. I entered the powersports industry in 1981 working at Fay Myers Motorcycle World in Denver where I started the F&I department. After ten years of working and attending college at night, I started wholesaling used bikes to Europe. This gig lasted six years at which time I bought Star City Motor Sports in Lincoln, Nebraska in 1997. This store carried five brands when I bought it and we were up to ten brands when I sold it in 2022. I also owned Platte River Harley-Davidson from 2016 to 2022.

I joined a Lemco 20-Club in 1998 and the benefits that we enjoyed were immediate. I still vividly remember my first meeting and how the lights went on. I thought I knew everything and in fact I knew next to nothing. I was so pleased with the resulting growth in sales, profits, processes, and quality of life improvements and I want to help other dealers in the same way.

Retirement has given me the time to pursue my sports and hobbies. I’m an avid off-road motorcycle rider and I’m lately also enjoying adventure riding around the world. I absolutely love skiing, especially in the backcountry and mountain climbing around the world. Perhaps my most notable climb was summiting Mt Everest in 2016.

I’ve been happily married for 34 years and we have three adult kids. My older daughter is my ski buddy and my son is my riding buddy.

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Kimberly Bourret

Controller

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Kimberly Bourret

Controller

Prior to joining Garage Composites, Kimberly was Tax Consultant and Accountant for 21 years at a CPA firm in Greenwood Village, CO. She also has over 20 years of business and retail management experience, including work with Hyatt Hotels and Resorts and Pier 1 Imports.  Kimberly holds a Bachelor of Science degree from the University of Nevada, Las Vegas.
 
Kimberly lives in Highlands Ranch, Colorado and enjoys playing golf with her husband, Glenn, and spending time with her new grandson who lives in Houston. Always happiest when there is a future trip in the planning stages and she’s working on knocking off a visit to all 50 states –with just 5 left to go!

Abigail, Cruz, and Diego Headshot

Abigail, Cruz, and Diego

Future Moderators

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Abigail, Cruz, and Diego Headshot

Abigail, Cruz, and Diego

Future Moderators

In the future, motorcycle dealers around the world will continue to fear the triad that is the Dantzler/Gonzalez combo. Meet our spawn. Garage Composites…Are You Ready?

Forrest Flinn Headshot